Industry Dynamics, Models and Trends is a 14 week course which introduces EPFL students to the way industries are and can be analyzed. It offers an overview of the different types of industries. Participants will learn more about the main approaches, methodologies, and tools for performing an industry analysis: Porter’s five forces, Macroeconomic environment (PEST framework), analysis of competition, value chain analysis, strategic group analysis. The course also addresses future issues in industry analysis, such as industry convergence and regulation.
This course is taught every spring semester.