Spectator experience

Sports are also a form of entertainment, and what the fans get out of it really matters.

Modern technology provides spectators with new experiences and gives them a fresh perspective on games, whether they are at the stadium or watching on TV. Recent technological developments and increasingly high-performance connected personal devices can already deliver new applications and provide access to new types of data at the venue or at home. Progress is constantly being made, holding out the promise of a whole new experience for fans and spectators in the coming years.

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