Data analysis

Computers can crunch enormous amounts of data gathered in the heat of the competition, generating results that can be used to unlock performance gains.

From quantified-self applications to movement tracking via the large-scale use of sensors, huge volumes of data are collected about athletes during sports events. Computers then store, sift through and interpret this data. The results obtained can be used to improve the athletes’ performance. They can also enhance the experience of fans and spectators, giving them greater insight into their favorite sports or games.

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